“CineAsia 2024” is an event that holds great significance for Thailand's film industry. It is a continuous gathering that has been held for three years, with this year's edition taking place from December 9th to 12th, 2567, at the Icon Cineconic Cinema. The organizer, Mr. Screenplex Group, is proud to represent Thailand and hopes to showcase Thai cinema as a soft power on the world stage.

“Thailand's Film Industry Shines at CineAsia 2024”

Introduction to the Event

The CineAsia event is not just a gathering of film and cinema businesses from start to finish. It is a special event that everyone is eagerly waiting for. One of its highlights is the World Expo, where the latest technological innovations in the film industry will be showcased. In 2025, films from different studios will be presented as highlights. Awards will be given to film industry stakeholders, and it is also a major annual event that provides a special platform for buyers and sellers within the industry to exchange knowledge and take steps forward. This emphasizes the strength and resilience of the film industry that will never fade away from people's lives in all eras. Despite going through various crises, cinema will never die, and films will always remain. 1: The significance of CineAsia 2024 this year is to announce the success of Thai cinema to the global film industry. It has witnessed the strength of Thai cinema in becoming Tollywood (Hollywood + Thailand) since 2566-2567. The Thai film market can capture up to 50% of the market share, and it is believed that Thai cinema can clearly become a soft power. For example, the latest Thai film “Thidhed 2” has created history in 2567, with earnings exceeding 800 million baht and preparing to be released in more than 30 countries such as Laos, Myanmar, Vietnam, Taiwan, Cambodia, Australia, New Zealand, Malaysia, Brunei, Mexico, Singapore, Indonesia, Colombia, the Philippines, Argentina, Paraguay, Ecuador, Brazil, and Bolivia. This film has set a new record for the Thai film industry in those countries, with combined earnings in Thailand and abroad approaching 1 billion baht. 2: The continuous holding of CineAsia at the Icon Cineconic Cinema for three years shows the confidence and pride of the organizer. It welcomes more than 1,500 industry stakeholders from 30 countries, including the United States, Japan, China, South Korea, and India. These participants bring different perspectives and experiences to the event, promoting the exchange and development of the film industry.

Highlight of the Event

The World Expo at CineAsia brings together the most advanced technological innovations in the film industry. It showcases the latest cameras, editing software, and special effects technologies. These innovations will have a profound impact on the future development of the film industry. For instance, the use of virtual reality and augmented reality technologies in film production will bring a new visual experience to audiences. Studios are also actively exploring new business models and marketing strategies through this event, aiming to expand their market share and enhance their competitiveness. 1: The award ceremony at CineAsia is another important part of the event. It recognizes the achievements and contributions of film industry stakeholders. Awards are given in different categories, such as best film, best director, and best actor. These awards not only encourage filmmakers but also promote the development of the film industry. For example, winning an award can increase a film's popularity and box office revenue, which is beneficial to the entire industry. 2: The cultural exchange aspect of CineAsia is also significant. During the event, there are various cultural performances and exhibitions. These activities allow participants to better understand different cultures and promote cultural diversity in the film industry. For example, the performance by leading artists like Nat Meeria, Huay Huay Han, and Alamina adds a touch of cultural flavor to the event and enhances the international image of Thai cinema.

Impact on Thailand's Film Industry

CineAsia has a significant impact on Thailand's film industry. It provides a platform for Thai filmmakers to showcase their works to the world and gain international recognition. This helps to promote the development of the Thai film industry and attract more investment. In addition, the event also promotes tourism in Thailand. Many participants choose to stay and explore Thailand after the event, which further boosts the tourism industry. For example, the beautiful scenery along the Chao Phraya River during the “CineAsia 2024 Reception Night” creates a unique atmosphere and attracts more people to visit Thailand. 1: The success of CineAsia also encourages more young people to enter the film industry. It provides them with opportunities to learn and communicate with industry professionals. Through this event, they can gain valuable experience and knowledge, which is beneficial to their future development. For example, some young filmmakers have won awards at CineAsia and have gained recognition in the industry. 2: The continuous development of CineAsia also promotes the cooperation between different countries in the film industry. Participants from different countries can learn from each other and collaborate on projects. This helps to break down barriers and promote the globalization of the film industry. For example, Thai filmmakers can collaborate with filmmakers from other countries to produce cross-cultural films, which can expand the market and audience of Thai cinema.