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One-third of U.S. retail workforce lacks dedicated mobile devices

2024-12-04

In today's retail landscape, a significant portion of the workforce remains without dedicated mobile devices. A new study by Coresight Research for Zebra Technologies reveals that one-third of the U.S. retail workforce is currently without such devices. This lack is particularly prominent among large retailers, with 34% of all U.S. retail employees, approximately 7.7 million associates, not having exclusive use of mobile devices.

Unlock Retail Success with Mobile Devices

Store Operations and Mobile Devices

Store operations personnel, often considered highly mobile-dependent and crucial for shopper satisfaction, are the least likely to have dedicated mobile devices. A staggering 42% of them go without, highlighting a disconnect between their needs and the provision of necessary tools. This lack can lead to inefficiencies and a less than optimal shopping experience for customers.

Imagine the chaos that can occur when store operations staff lack the ability to access real-time information and communicate effectively. It hampers their ability to handle tasks promptly and provide the personalized service that customers expect. Without dedicated mobile devices, they are at a disadvantage in meeting the demands of a modern retail environment.

Merchandising and Mobile Devices

Merchandising teams, responsible for presenting products attractively and managing inventory, also face a significant shortage of dedicated mobile devices. With 37% not having their own, they struggle to keep up with the fast-paced nature of the retail industry. This can result in delays in restocking, inaccurate product displays, and ultimately, a negative impact on sales.

For example, when merchandisers don't have mobile devices to quickly update product information or check inventory levels, they may miss out on opportunities to meet customer demands. It becomes difficult to ensure that the right products are in the right places at the right time, affecting the overall shopping experience.

Store Floor and Mobile Devices

Employees on the store floor, who directly interact with customers and play a vital role in shaping their shopping journey, are also affected by the lack of dedicated mobile devices. A notable 34% of them do not have their own, which can lead to missed sales opportunities and a less engaging shopping environment.

Without mobile devices, store floor staff may have difficulty providing immediate assistance to customers, accessing product details, or processing transactions efficiently. This can result in customer dissatisfaction and a loss of business for the retailer.

Other Business Functions and Mobile Devices

Field mobility and operations, warehouse operations, inventory management, omni-channel and fulfillment operations, and checkout experience also face challenges due to the lack of mobile devices. With percentages ranging from 34% to 29%, these functions are all impacted in different ways.

For instance, in warehouse operations, without mobile devices, workers may struggle to locate items quickly, leading to delays in fulfilling orders. In inventory management, the inability to access real-time inventory data can result in overstocking or understocking, affecting the bottom line.

Reasons for Not Equipping Employees with Mobile Devices

U.S. retailers provide several reasons for not equipping their employees with mobile devices. Skills and talent shortage (35%), data and security concerns (31%), vendor lock-in and standards (29%), management approval and support (28%), technical issues and maintenance (28%), cost of implementation (27%), ROI uncertainty (26%), insufficient IT infrastructure (25%), and complexity of integration (25%) are some of the common factors.

These reasons highlight the challenges that retailers face in providing mobile devices to their employees. However, it is crucial to address these issues to unlock the potential benefits that mobile devices can bring to the retail industry.

Expected Benefits of Equipping Employees with Mobile Devices

Respondents ranked improved employee satisfaction, improved operational efficiency, and better customer satisfaction as the top three benefits. Increased efficiency of daily operational tasks, enhanced communication between staff members, and integration of various payment methods were also rated highly.

When employees have dedicated mobile devices, they feel more connected and empowered. They can perform their tasks more efficiently, communicate better with colleagues, and provide a better service to customers. This leads to increased job satisfaction and a more positive work environment.

Moreover, mobile devices enable retailers to streamline their operations, improve inventory management, and enhance the overall shopping experience. They provide real-time data and tools that allow for better decision-making and faster response times.

On December 3rd around 3:30 pm in Perry, Georgia, a tragic incident took place at the entrance of Woodlands Blvd and Highway 127. The Perry Police Department and the Occupational Safety and Health Administration (OSHA) have launched a joint investigation in the wake of this fatal construction accident. According to a press release from the Perry Police Department, a victim was accidentally struck by a commercial forklift. The victim endured serious injuries as a result of the accident and was promptly transported to Houston Medical Center. Unfortunately, the victim later passed away due to their injuries. Our hearts go out to the victim's family during this challenging time. The Perry Police Department and OSHA are dedicated to determining the circumstances surrounding this fatal incident. WALB is actively working to obtain the identity of the victim. If you have a news tip or notice an error that requires correction, please let us know. Be sure to include the article's headline in your message. To stay informed about all the latest news as it unfolds, follow WALB on Facebook and X (Twitter). For more South Georgia news, download the WALB News app from the Apple Store or Google Play. Copyright 2024 WALB. All rights reserved.

Thoughts on the Victim and Their Family

This fatal construction accident has had a profound impact on the victim's family. They are now facing the unimaginable pain of losing a loved one. The Perry Police Department and OSHA's joint investigation is not only about determining the cause of the accident but also about providing some measure of closure and justice for the victim's family. During this difficult time, they need our support and understanding.

Details of the Accident Scene

The accident occurred at a crucial intersection, where the commercial forklift was likely in operation during construction activities. The exact sequence of events leading up to the accident is still under investigation. However, it is clear that the victim was in the wrong place at the wrong time. The impact of the forklift was severe, causing significant injuries that ultimately proved fatal. This incident serves as a stark reminder of the importance of safety measures on construction sites.

Investigation Process and Implications

The joint investigation by the Perry Police Department and OSHA is a meticulous process that will involve gathering evidence, interviewing witnesses, and analyzing the circumstances surrounding the accident. The findings of this investigation will not only help determine liability but also have implications for future construction projects and safety regulations. It is crucial that such incidents lead to improvements in safety protocols to prevent similar tragedies from occurring in the future.

Impact on the Community

Such a tragic event has a ripple effect on the entire community. It not only affects the victim's family but also raises concerns about safety in general. The community will be closely following the progress of the investigation and hoping for answers. It is a reminder that safety should always be a top priority, not only on construction sites but in all aspects of life. WALB will continue to keep the community informed as the investigation unfolds.

In December 2023, the Ocracoke Light Station's Double Keepers Quarters became a focal point. Photo by Joy Crist showcases this unique sight. Three distinct deliveries of construction equipment related to the lifting of these quarters are set to take place during the week of Dec. 9. This significant event is likely to bring about some changes and disruptions.

Impact on Traffic and Access

During the deliveries, Lighthouse Road, which stretches between approximately Loop Road and Martha Jane Lane, will be closed for a maximum of 30 minutes. However, Loop Road will remain open, providing an alternate route for those seeking to get around. The contractor, Terra Site Constructors LLC, has made arrangements to have staff on site to flag and control traffic whenever the large delivery trucks block access along Lighthouse Road. This proactive measure is aimed at ensuring the safety of both the construction workers and the general public. Cape Hatteras National Seashore is also taking the necessary steps to notify the owners of homes adjacent to the temporary road closures, keeping them informed about the schedule and any potential inconveniences.

Details of the Construction Equipment Deliveries

The three separate deliveries are expected to bring in specialized construction equipment that will be crucial for the lifting of the Double Keepers Quarters. These equipment pieces are likely to be of significant size and weight, requiring careful planning and coordination. The process of lifting the quarters is a complex one that requires precise timing and execution. The contractor's team is well-prepared to handle these challenges and ensure the smooth progress of the project. Each delivery is likely to bring in different types of equipment, such as cranes, hoists, and other lifting mechanisms. These tools will be used to carefully maneuver the quarters and prepare them for their new location.

Significance of the Ocracoke Light Station

The Ocracoke Light Station holds great historical and cultural significance. It has been a landmark for sailors and coastal communities for many years. The Double Keepers Quarters, in particular, adds to the charm and character of the station. Preserving and restoring these structures is not only important for their historical value but also for the tourism industry in the area. The light station attracts visitors from all over the world who come to admire its beauty and learn about its history. The ongoing construction work is a testament to the commitment of the authorities to maintain and enhance this important cultural asset.

Community Response and Expectations

The local community is closely following the progress of the construction work at the Ocracoke Light Station. There is a sense of excitement and anticipation among the residents as they witness the restoration efforts taking place. Many are hopeful that the lifted Double Keepers Quarters will continue to serve as a symbol of the area's heritage and attract more tourists in the future. The community also values the efforts made by the contractor and the National Seashore to minimize the impact on their daily lives during the construction period. They understand the importance of these projects for the long-term development and preservation of the region.