Futures
NAB Show 2025: Applications Open for Futures Park Exhibitors
2024-12-03
The National Association of Broadcasters has announced that applications are now open for exhibitors to participate in Futures Park. This unique showcase for cutting-edge research and development in broadcast, media, and entertainment technology will be a centerpiece at the 2025 NAB Show in Las Vegas from April 6-9. Reserved exclusively for technologies not yet commercially available, Futures Park provides an exclusive platform for trailblazing researchers and developers to present their groundbreaking work. Sam Matheny, NAB executive vice president and chief technology officer, emphasizes that it is a hub for technology innovation at the show. Universities, research institutes, companies, and organizations are invited to present and demonstrate new technologies still under development, including those with significant improvements or enhancements. Relevant open standards developments, media education programs, and other noncommercialized media-related items of interest are also eligible for display. NAB will supply complimentary exhibit space, including booth carpeting, pipe and drape separating contiguous booths, and basic identifying signage. All other exhibit-related expenses are the responsibility of the applicants. A 10-by-10-foot booth is the typical exhibit space size, but additional space requests can be accommodated on a case-by-case basis. Complete information on exhibiting at Futures Park can be found here, and applications can be submitted using this form no later than Jan. 10. The NAB Show is the professional video industry's #1 source for news, trends, and product and tech information. Sign up below to stay updated. NAB Show will take place in the West Hall of the Las Vegas Convention Center from April 6-9 (education sessions from April 5-9). To preregister, click here. To learn more, visit NABShow.com.
Why Futures Park is a Game-Changer
Futures Park holds immense significance in the world of broadcast, media, and entertainment. It serves as a platform where innovative ideas can take center stage and shape the future of these industries. By allowing trailblazing researchers and developers to showcase their work, it offers a glimpse into the technologies that will revolutionize the way we consume and produce media. This exclusive area provides a unique opportunity for industry professionals to stay ahead of the curve and explore the latest advancements. It is not just about presenting new technologies; it is about fostering collaboration and driving innovation. The fact that NAB is supplying complimentary exhibit space makes it even more accessible for exhibitors to showcase their work. This initiative by the National Association of Broadcasters is a testament to their commitment to pushing the boundaries of technology in the broadcast and media sectors.Benefits for Exhibitors
Exhibiting at Futures Park comes with several benefits. Firstly, it gives exhibitors the chance to present their new technologies to a highly targeted audience of industry professionals. This exposure can lead to valuable partnerships and collaborations. Secondly, the complimentary exhibit space helps to reduce the financial burden on exhibitors, making it more feasible for smaller companies and research institutions to participate. Additionally, being part of Futures Park allows exhibitors to gain recognition and credibility in the industry. It showcases their commitment to innovation and their role in shaping the future of broadcast, media, and entertainment. The ability to demonstrate new technologies in a live setting also provides a more immersive experience for attendees, allowing them to see and interact with the innovations firsthand.Impact on the Industry
The impact of Futures Park on the industry is significant. It acts as a catalyst for innovation by bringing together researchers, developers, and industry professionals. This convergence of minds leads to the exchange of ideas and the development of new solutions. The showcase of noncommercialized technologies in Futures Park can inspire other companies and organizations to invest in research and development, further driving innovation in the field. It also helps to bridge the gap between academia and industry by providing a platform for researchers to present their work and receive feedback from industry experts. This interaction can lead to the commercialization of promising technologies and the creation of new business opportunities. Moreover, Futures Park helps to raise awareness about the latest advancements in broadcast, media, and entertainment technology, which can benefit consumers by providing them with access to more innovative and high-quality products and services.